Date: March 23,2026

REQUEST FOR QUOTATION 

RFQ Nº UNFPA/IND/RFQ/26/006

Dear Sir/Madam,

UNFPA hereby solicits a quotation for the following service:

A Specialised Talent Management Agency to support the amplification of its mandate and priorities through personality-led communication and strategic media engagement

UNFPA requires the provision of an Agency will be responsible for identifying, onboarding and managing relationships with celebrities, influencers and issue-based advocates, and for developing and executing talent-led content that drives reach, engagement and narrative resonance across digital and offline platforms.

In addition, the Agency will support media amplification of UNFPA India’s campaigns and milestones through activities such as media outreach, press releases, opinion placements, television and digital media engagements, podcast coordination, and other strategic media opportunities that enhance visibility and public discourse around UNFPA’s mandate.

I. About UNFPA

UNFPA, the United Nations Population Fund (UNFPA), is an international development agency that works to deliver a world where every pregnancy is wanted, every child birth is safe and every young person’s potential is fulfilled.   

UNFPA is the lead UN agency that expands the possibilities for women and young people to lead healthy sexual and reproductive lives. To read more about UNFPA, please go to:UNFPAaboutus

Service Requirements/Terms of Reference (ToR)

Background: 

UNFPA's 10th Country Programme (2023–2027) envisions an India where every woman and young person enjoys gender equality, fully realises sexual and reproductive health and reproductive rights, and contributes to sustainable development. UNFPA's Strategic Plan (2026–2029) and the UN Sustainable Development Cooperation Framework (UNSDCF) for India (2023–2027) reaffirm gender equality and human rights as foundational pathways to achieving the Sustainable Development Goals.

As UNFPA India marks 50 years in the country, amplifying advocacy through trusted, culturally resonant public voices has become a strategic priority. In parallel, strengthening media engagement and strategic visibility across traditional and digital media platforms is critical to expanding the reach and impact of UNFPA’s messaging.

To this end, UNFPA India seeks to engage one specialised Talent and Media Management Agency on a rate-card / unit-cost basis to deliver end-to-end services across celebrity and influencer outreach, advocate engagement, creative concepting, scripting, workplan development and execution, as well as media amplification and content placement across print, television, digital media, podcasts and other relevant platforms.

Purpose of the Assignment:

UNFPA India seeks to engage one specialised Talent Management and Media Agency to support the amplification of its mandate and priorities through personality-led communication and strategic media engagement.

The Agency will be responsible for identifying, onboarding and managing relationships with celebrities, influencers and issue-based advocates, and for developing and executing talent-led content that drives reach, engagement and narrative resonance across digital and offline platforms.

In addition, the Agency will support media amplification of UNFPA India’s campaigns and milestones through activities such as media outreach, press releases, opinion placements, television and digital media engagements, podcast coordination, and other strategic media opportunities that enhance visibility and public discourse around UNFPA’s mandate.

Instructions for submission 

Proposals should be prepared based on the guidelines set forth in Section III above, along with a properly filled out and signed price quotation form, and are to be sent by email to the contact person indicated  

below no later than : 07/04/2026, till 23:59 Hrs IST

Please note the following guidelines for electronic submissions:

• The following reference must be included by the Bidder in the email subject line:
  
  

1. UNFPA/IND/RFQ/26/006 – [Company name], Technical Bid
2. UNFPA/IND/RFQ/26/006 - [Company name], Financial Bid
3. Submissions without this text in the email subject line may be rejected or overlooked and therefore not considered.

• It is the Bidder’s responsibility to assure compliance with the submission process. If the envelopes or emails are not marked / submitted per the instructions, UNFPA will neither assume responsibility for the bid’s misplacement or premature opening nor guarantee the confidentiality of the Bid process. Incorrect submissions might result in your Bid being declared invalid. 
• The total email size may not exceed 20 MB (including email body, encoded attachments and headers). Where the technical details are in large electronic files, it is recommended that these be sent separately before the deadline. 
• Any quotation submitted will be regarded as an offer by the bidder and does notconstitute or imply the acceptance of any quotation by UNFPA. UNFPA is under no obligation to award a contract to any bidder as a result of this RFQ. 

For detailed information, please check the complete version of the RFQ attached below

Job Email ID: bids.india(at)unfpa.org

Download Attachment: RFQ-006-2026.docx.pdf

Download Attachment: UNFPA General Conditions - De Minimis Contracts -- EN.pdf