Social Media Manager (SEO & Digital Growth)

NASVI is seeking a creative and results-driven Social Media Manager with a strong understanding of digital marketing and SEO. The ideal candidate will lead NASVI's social media strategy, expand our online reach, and create engaging content that amplifies the voices and livelihoods of street vendors across India.

Key Responsibilities

• Develop and execute social media strategies across Facebook, Instagram, X, LinkedIn, YouTube, and other relevant platforms.
• Create engaging content including graphics, reels, videos, and campaign materials.
• Plan and manage content calendars aligned with organisational priorities.
• Optimise social media content using SEO principles and keyword strategies.
• Increase audience engagement, followers, and website traffic through organic growth strategies.
• Monitor analytics and prepare monthly performance reports.
• Coordinate with programme teams to document field activities and campaigns.
• Stay updated with digital trends, platform algorithms, and emerging communication tools.

Required Qualifications & Skills

• Bachelor's or Master's degree in Communications, Journalism, Marketing, Digital Media, or a related field.
• Minimum 2–4 years of experience in social media management.
• Demonstrated expertise in SEO, content optimisation, and digital growth strategies.
• Strong experience in creating and managing content across Facebook, Instagram, X, LinkedIn, YouTube, and other digital platforms.
• Proficiency in Canva and/or Adobe Creative Suite, Meta Business Suite, Google Analytics, and social media scheduling tools.
• Strong photography, videography, and video editing skills, with the ability to produce high-quality visual content for digital campaigns and storytelling
• Excellent writing, storytelling, and copywriting skills.
• Ability to analyse social media performance and use insights to improve engagement and reach.
• Creative mindset with an eye for design, branding, and visual communication.

What We Offer

• Opportunity to work with one of India's leading organisations supporting street vendors and the informal economy.
• Meaningful work that contributes to inclusive urban development and livelihood rights.
• A collaborative and mission-driven work environment.
• Competitive remuneration based on qualifications and experience.
  
  

How to Apply

Interested candidates should apply with their CV, cover letter, and portfolio/work samples.

Only shortlisted candidates will be contacted.

NASVI is an equal opportunity employer. We encourage applications from individuals committed to inclusive development and social justice.